Sell your business
with confidence
Sell your business smoothly and efficiently with a transparent, professional process.
Why sell with
Claudia Castro?
Claudia helps you to sell your business faster, more efficiently, and to higher-quality buyers. With a dedicated team (Iconic) and a streamlined, transparent process, you stay organized, informed, and in control at every stage of the sale.
From financial analysis to buyer management and deal coordination, Claudia brings the right expertise together to support your goals — while keeping your sale confidential and your time protected.
Watch our guide to a successful exit
Discover how Claudia Castro, together with Iconic, combines strategic advisory support with AI-enabled tools to help business owners prepare for smoother, more informed transactions. From exit planning and buyer positioning to navigating the sale process with greater clarity and confidence, the goal is to help sellers make stronger long-term decisions.
A seller's guide to
a successful exit.
Our proven, confidential process designed to maximize your business's value from valuation to closing.
Sell your business on our new Iconic AI platform
Meet Iconic’s new AI platform built to streamline your sale from start to finish — helping business owners sell faster, more efficiently, and to higher-quality buyers with expert support and real-time insights.
Access a Trusted Advisory Network of Experts
When selling through traditional business brokers, the process can often lack the white-glove service and institutional-level support business owners expect in major transactions. This can create unnecessary friction throughout the sale process and lead to a subpar experience for sellers.
Claudia Castro, together with Iconic, takes a more strategic, advisory-driven approach — connecting sellers with trusted attorneys, financial advisors, tax strategists, lenders, accountants, and specialized transaction experts throughout the process.
Whether your business is valued at $500K or $15M+, the goal remains the same: providing thoughtful guidance, protecting value, and helping you move through the process with the right team around you.
Resources
FAQs
Everything you need to know about our process, pricing, and next steps.
Reading
Our top 10 must-read business books for selling your business.
Start with a business valuation
Our proven, confidential process designed to maximize your business's value.
Meet Claudia
Claudia guides business owners across many industries on transactions from $50,000 to $25M. With early experience in advertising sales in the early 90's, she later earned her California real estate license in 2004 and built an expertise in originating loans, investing in real estate syndications, and acquired a broad understanding in financing.
Since 2021, she has focused her career solely on business sales. A California licensed Broker (License # 01425889), she is known for being sincere, steady, and fully invested in her clients’ success.
“Claudia is so helpful, knowledgeable, smart, and creative! Her wide range of experiences enables her to relate to business owners of all types. As a former owner of her own business, she understands what it's like to exit a company - both the business and personal sides of change…”
“I'm so gratefully appreciative to have made Claudia Castro acquaintance, i have to express my gratitude, Claudia has exemplified her qualifications with utmost proficiency and professionalism. She has demonstrated throughout the Onboarding process what a true business broker's firm represents…”
“I tentatively chose (Claudia) to sell my husbands business once we started the process to have children and enjoy our retirement at the same time. What I expected to be a very stressful life event, was extremely well managed and ran smoothly thanks…”
Get in touch
I’d love to hear about your business. Even if selling still feels a few years away, exit planning is often a three-year process — and the earlier you start, the more options you have. If you’re curious about where you stand today, let’s begin with a simple conversation and map out the right path forward.
424-866-0732
Recent sales
Souvenir shop
Venice Beach, California
Online retailer
Inventory + websites
Convenience retail store
With inventory & website
Seller's Guide
Business Valuation
Connect
FAQs
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